Banca de QUALIFICAÇÃO: MARCOS CARVALHO MACEDO

Uma banca de QUALIFICAÇÃO de DOUTORADO foi cadastrada pelo programa.
STUDENT : MARCOS CARVALHO MACEDO
DATE: 02/05/2023
LOCAL: Videoconferência Via Google Meet
TITLE:

Scripting transmedia special reports: a proposal for teaching and journalistic practice

KEY WORDS:

Journalism. Transmedia. Scripting. Method. Teaching.

PAGES: 263
BIG AREA: Ciências Sociais Aplicadas
AREA: Comunicação
SUMMARY:

The initiatives of journalistic vehicles with transmedia productions, based on engagement strategies and interactive practices that articulate associated content on different media and platforms, have stimulated the insertion of this topic in undergraduate courses in Journalism. Recovering theoretical and analytical studies on the strategies and procedures of transmedia storytelling in journalism from the thematic development (MACEDO, 2019), this thesis proposes a method for scripting special transmedia reports of descriptive- argumentative characteristic aimed at subsidizing the teaching of this production model to future professionals in the area. As a methodological tool, a media-thematic map was designed to visually represent the textual architecture of the transmedia project, from the thematic path of the reference text (a special report) to the expansion contents for other media and platforms that extend and deepen different thematic aspects. The tool has been the subject of applied research in classes of the Courses of Journalism of the Federal University of Pernambuco and the  University of Alagoas, where the method was tested and validated, and whose results point to its operationality and show significant clues for the teaching of transmedia journalism.

COMMITTEE MEMBERS:
Interna - 1130893 - ISALTINA MARIA DE AZEVEDO MELLO GOMES
Externa à Instituição - MARIA CAROLINA MAIA MONTEIRO - UNICAP
Externa ao Programa - 2283083 - PAULA REIS MELO - nullPresidente - 1512228 - YVANA CARLA FECHINE DE BRITO