Aging as a nuisance in pop music
pop music; performance; aging; gender studies
By understanding pop culture as a space for continuous dialogue and strongly identified with the teenage audience, this work puts into perspective the aging of female artists in the midst of the cult of youth that permeates, in particular, the segment of massive popular music. The main idea is to understand what makes the old female body so uncomfortable in the media and how this apparent rejection guides practices in the music industry and frameworks that mark the female singers who continue to be active. For this, I propose an approach to aging as an epistemic potency capable of increasing debates on gender and performance in media culture. Based on this, I investigate how the longevity of female careers negotiates with market instances, analyzing sales metrics, popularity and strategies for continuing in the mainstream.