Banca de DEFESA: ARISTÓTELES GOMES SILVA

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : ARISTÓTELES GOMES SILVA
DATE: 13/11/2023
TIME: 14:30
LOCAL: https://meet.google.com/mow-arbt-oob
TITLE:

Sensory design in the context of June celebrations Campina Grande - PB.

KEY WORDS:

June celebrations; collective memory; traditions; sensory design; emotional design.

PAGES: 170
BIG AREA: Ciências Sociais Aplicadas
AREA: Desenho Industrial
SUMMARY:

The June festivities are recognized as an important vehicle for communicating collective memory. The objects, images, sounds, smells and flavors that make up the entire universe of this celebratory practice play a fundamental role in people's memories and in sharing the traditions and identities of groups; transforming into symbols representing the party. It proves to be an excellent field of research for studies of sensorial design. Considering that the acquisition and transmission of information, which constitutes our entire repertoire, are not restricted to just visual perception, but multisensory perception. Therefore, the objective of this dissertation is to create subsidies for the field of celebration design with a focus on promoting significant sensory information in the context of the June festivals, in Campina Grande- PB. It was based on themes of collective memory by Halbwachs (1990), and invented traditions by Hobsbawn (1984). Being conducted, from the perspective of the field of emotional design by Norman (2008). The entire methodological path was guided through participatory observation. Through on-site observation, tracking perceived sensory stimuli and simultaneously applying questionnaires, searching for participants' memories of the June celebration; These speeches were interpreted and organized according to Damazio's thesis (2005), and the studies of Csikszentmihalyi and Rochberg-Halton (1981), in search of commemoration artifacts.

COMMITTEE MEMBERS:
Interna - 1804999 - ANA CAROLINA DE MORAES ANDRADE BARBOSA
Presidente - 2364118 - GUILHERME RANOYA SEIXAS LINS
Externa à Instituição - VERA MARIA MARSICANO DAMAZIO - PUC - RJ